I have made a case study of a magazine called popshot, which I enjoy reading. This is a place where illustration Is used in a collaborative way to help gain an audience for poetry in a moderrn context.
What is it?
‘The Illustrated Magazine of New Writing; Popshot is an illustrated literary magazine that publishes short stories, flash fiction, and poetry from the literary new blood. From the pavement to the pubs to the playhouses, our peculiar little planet is full of storytelling. Popshot aims to publish just a few of the more articulate and well-observed versions of these stories, illustrated by some of contemporary illustration’s finest. The magazine is published bi-annually, in April and October’
Who are they?
The idea comes from creator Jacob Denno, he and the Popshot team call for open submissions over a given topic that they set. They then select the best and employ illustrators to create illustrationg to accompany the message. He described the process a “conversation” between the two art forms, stating that “poems give reason for the illustrations to exist and vice versa.” This allows readers to engage with ideas that may have otherwise gone unexplored and creates a beautiful balance of text and image’
Who is it for?
People interested in literature, art, cultural ephemera, story telling, adults below 40, collectors. magazine/print enthusiasts.‘for a glimpse at the changing face of poetry, cast aside the dusty anthology and make room for the 21st century’s answer to an ancient art form’
Why are they making it?
To make poetry more accesible to the masses, bring it into the current era, to take poetry out of a elitist zone, to deconstruct myth that poetry is only for academics.
‘the magazine didn’t look like a poetry magazine’
To promote modern poetry, to encourage the art form, to bring the art form into the current era.
‘Most people ignore most poetry because most poetry ignores most people’
Times of digital technology, printed and published books are refreshing
Who are the clients? an exposure tool for young or new writters and artists ‘literary new blood’ Poets etc.
Key Words & Phrases
Conversation two art forms, reason, current era, literary magazine, storytelling, peculiar, short stories, poetry, poetry ignores people, articulate well observed versions of stories